The Positive Diary

Quality has its price.

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Of course, it’s the purchase manager’s prerogative to negotiate and get the best deals for his company. But often, they go overboard. “aur kam karo” is a phrase that’s repeated more than really necessary.

Playing one vendor against another is also a good trick in the hands of the manager. To match the price or in the eagerness to get the deal, the vendor also has a great tool on hand – compromise with what’s promised. A mistake; indeed, short term win for long term losses. Remember, there’s no free lunch anywhere out in the marketplace.

I love to practice what I preach. I procure mangoes (check bangoes.com) with clear instructions to the farmers – “price aapka, quality mera.” I end up paying more than the market price, but no regrets.

My customers are happy. And that what matters most in business.

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Written By

Prakash Bang

Prakash Bang

A true entrepreneur, Prakash started his career with a capital of Rs 2000. At age 14 he pawned his mom’s jewelry to get started as a door-to-door salesman. He sold products of sorts including Chappals from Kolhapur, Chaddars from Solapur and Sarees from Surat. Barking dogs and slamming doors were his marketing university. Streets remain his alma mater. He is a Science graduate with Honours, holds a Masters in Business Administration and is a member of the Indian Management Association. Prakash is a visiting faculty at many management institutes, various Universities and sits on the Board of many companies in India and abroad. His marketing workshops have enlightened over 10,000 entrepreneurs & businesspeople. Always an entrepreneur, he and his ideas have been featured many times in major Indian media. He is the author of the book, “YOUR ENTERPRISE ISN’T DEAD. YET.” The book is a paradigm shift from popular management practices. The book has been acclaimed by stalwarts from the industry. He has also authored, “My 2 Cents Worth.” – A select collection of his posts that created some flutter on Social Media. An avid traveler, he is passionate about photography and takes pride in documenting his travels. So far, he has published 44 books on travel and has created a National Record by writing the longest travel blog. He is featured in Limca Book of Records and remains unbeaten since 2014. Marketing made him travel. Travel taught him marketing. Prakash lives in Pune half of the time. The other half even he doesn’t know.

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